High Time We Set the Record Straight on Newspaper 'Myths'
By Donna Barrett
From Editor & Publisher
NEW YORK (April 22, 2009) -- Enough already. Partial facts and misinformation about newspapers are distorting the view for everyone, including readers and advertisers.
Let's set the record straight: Newspapers still enjoy considerable readership and deliver strong results for advertisers. More Americans read printed newspapers than watch the Super Bowl. More Americans read printed newspapers than own dogs. Newspapers and their Web sites reach a larger audience than ever before.
The crisis facing newspapers is not an audience problem. It is a revenue problem.
See article at: http://www.editorandpublisher.com/eandp/columns/shoptalk_display.jsp?vnu_content_id=1003965411
I created this blog as an extension of my column, The Practical Editor, that I've written for the National Newspaper Association's Publisher's Auxiliary since 2005.
About Me
- Katherine Hill
- I am an award-winning writer and editor with more than 22 years of experience in newspapers, magazines and the Internet. I have published stories on nearly every subject and across nearly every medium.
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